I designed a comprehensive visual identity for Grand River East Harlem to LES, a non-profit organization focused on empowering local communities. This project included the creation of a logo, website, and PDF materials for potential donors.
The logo features a stylized bridge connecting East Harlem to the Lower East Side, symbolizing unity and growth. The use of earthy tones adds warmth and approachability, while the intricate line work reflects the architectural beauty of the neighborhoods.
This design approach effectively communicates the organization’s goals and values, creating a strong visual impact for potential donors and community members.
This cohesive design approach helps Grand River East Harlem to LES present a unified and compelling narrative to its audience.
Grand River East Harlem 2 LES
2022
Website Design | Logo Design
Web & Logo Designer
I designed a cohesive visual identity for Grand River East Harlem to LES, a non-profit dedicated to community empowerment. The project included a logo featuring a stylized bridge in warm bronze tones, symbolizing connection and growth. The website and PDF materials use a clean, minimalist design with a monochromatic palette of bronze, black, and white, ensuring clarity and focus on the organization’s mission. This unified approach effectively communicates their goals to potential donors and community members.
“Working with Angela on my website was an exceptional experience. Her keen eye for design and ability to translate my vision into a calming digital presence exceeded my expectations. The thoughtful use of color and typography captured the essence of mindfulness I aimed to convey. I couldn’t be happier with the result!”
